Privacy Policy

Array Digital ("Array Digital", "we", "us" or "our") respects your privacy and is committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, store and protect personal information when you visit www.arraydigital.co.za, contact us, request a quotation, become a client, or otherwise interact with us.

We process personal information in accordance with the Protection of Personal Information Act 4 of 2013 ("POPIA") and, where applicable, other relevant data protection legislation.

1. Information We Collect

Depending on how you interact with us, we may collect information including:

• Your name and surname
• Company or business name
• Email address
• Telephone or mobile number
• Country or location
• Website address
• Information submitted through contact, enquiry or project brief forms
• Information relating to services you request from us
• Communications between you and Array Digital
• Billing and business information where you become a client
• Technical information such as IP address, browser type, device type and website usage information
• Marketing and advertising interaction data

We only collect information that is reasonably necessary for our business activities and the services we provide.

2. How We Collect Information

We may collect personal information when you:

• Visit our website
• Complete a contact or project enquiry form
• Request a quotation
• Contact us by email, telephone, messaging service or social media
• Become a client
• Subscribe to marketing communications
• Interact with our advertising
• Use websites or digital services operated by us

Certain technical information may also be collected automatically through cookies, analytics and similar technologies.

3. How We Use Your Information

We may use personal information to:

• Respond to enquiries
• Prepare proposals and quotations
• Provide our website development, eCommerce, digital marketing and related services
• Build, manage and support client websites and eCommerce stores
• Communicate with clients
• Manage our client relationships
• Process billing and payments
• Provide technical and customer support
• Improve our website, services and customer experience
• Measure website performance and usage
• Measure and improve advertising campaigns
• Prevent fraud, abuse or security incidents
• Comply with legal, regulatory and contractual obligations
• Send relevant marketing communications where permitted by law

We will not sell your personal information to third parties.

4. Client Data and eCommerce Stores

As part of providing eCommerce, website development, website management and digital marketing services, Array Digital may be given access to information belonging to our clients or their customers.

This may include access to platforms such as Shopify, WordPress, advertising platforms, analytics systems, email marketing platforms, payment integrations and other third-party services.

Where Array Digital processes personal information on behalf of a client, we will process that information only as reasonably required to provide the agreed services and subject to applicable privacy and data protection requirements.

Clients remain responsible for ensuring that their own collection and use of customer information complies with applicable legislation.

5. Third-Party Service Providers

We may use trusted third-party providers to operate our business and provide services.

These may include providers of:

• Website hosting
• Shopify and eCommerce technology
• Cloud storage
• Email services
• Analytics
• Advertising platforms
• Customer relationship management systems
• Accounting and payment services
• Website plugins and applications
• Project management and communication tools

These providers may process information on our behalf or as independent service providers according to their own privacy policies.

Where appropriate, we take reasonable steps to ensure that service providers handling personal information maintain suitable privacy and security protections.

6. International Data Transfers

Some of the technology and service providers we use may process or store information outside South Africa.

Where personal information is transferred internationally, we take reasonable steps to ensure that it is handled in accordance with applicable data protection requirements.

Because Array Digital works with international clients and technology providers, information may be processed in jurisdictions other than the country in which it was originally collected.

7. Cookies and Analytics

Our website may use cookies and similar technologies to:

• Ensure the website functions correctly
• Understand how visitors use the website
• Measure website traffic
• Improve website performance
• Remember preferences
• Measure advertising performance
• Deliver or improve relevant advertising

Third-party services such as Google Analytics, Google Ads, Meta and other platforms may also use cookies or similar technologies.

Visitors can restrict or disable cookies through their browser settings, although doing so may affect certain website functionality.

Where required by applicable law, we will obtain consent before placing non-essential cookies.

8. Marketing Communications

Where permitted by law, we may use your contact information to send information about Array Digital's services.

You may unsubscribe from marketing communications at any time by using the unsubscribe option provided or by contacting us.

We will not send unsolicited electronic direct marketing contrary to applicable legislation.

9. How We Protect Your Information

We take reasonable technical and organisational measures to protect personal information against:

• Loss
• Misuse
• Unauthorised access
• Unauthorised disclosure
• Alteration
• Destruction

However, no internet transmission, website or electronic storage system can be guaranteed to be completely secure.

10. How Long We Keep Information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, to maintain appropriate business records, or as required by law.

When information is no longer required, we may securely delete, destroy or de-identify it.

11. Your Rights

Subject to applicable legislation, you may have the right to:

• Ask what personal information we hold about you
• Request access to your personal information
• Request correction of inaccurate information
• Request deletion of information where appropriate
• Object to certain processing of your information
• Withdraw consent where processing is based on consent
• Object to direct marketing
• Lodge a complaint with the relevant data protection authority

South African data subjects may lodge complaints with the Information Regulator of South Africa.

12. Links to Other Websites

Our website may contain links to third-party websites, platforms or services.

Array Digital is not responsible for the privacy practices or content of third-party websites. We recommend reviewing their privacy policies before providing personal information.

13. Children's Privacy

Our services are intended primarily for businesses and adults.

We do not knowingly collect personal information from children through our website unless appropriately authorised or required for a legitimate purpose.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our services, technology, legal requirements or business practices.

The latest version will always be published on this website with the date of the most recent update.

15. Contact Us

If you have questions about this Privacy Policy, would like to exercise your privacy rights, or have a concern about how we handle personal information, please contact:

Array Digital
Email: [email protected]